Leveraging Behavioral Economics in Healthcare
Learn how to create positive health behavior change with financial incentives among members with chronic conditions.
In this eBook, you will learn:
Classical versus Behavioral Economics:
What the difference is and why it matters
Key Principles of Behavioral Economics:
How people are irrational in highly predictable ways
What the literature says about these principles, specifically in the healthcare sector
Wellth Case Study:
How Wellth is successfully applying behavioral economics principles to build habit formation and improve long-term adherence outcomes
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