Leveraging Behavioral Economics in Healthcare
Learn how to create positive health behavior change with financial incentives among members with chronic conditions.
In this eBook, you will learn:
- Classical versus Behavioral Economics: What the difference is and why it matters
- Key Principles of Behavioral Economics: How people are irrational in highly predictable ways
- Literature Review: What the literature says about these principles, specifically in the healthcare sector
- Wellth Case Study: How Wellth is successfully applying behavioral economics principles to build habit formation and improve long-term adherence outcomes