Free eBook

Leveraging Behavioral Economics in Healthcare

Learn how to create positive health behavior change with financial incentives among members with chronic conditions.

In this eBook, you will learn:
  • Classical versus Behavioral Economics: What the difference is and why it matters
  • Key Principles of Behavioral Economics: How people are irrational in highly predictable ways
  • Literature Review: What the literature says about these principles, specifically in the healthcare sector
  • Wellth Case Study: How Wellth is successfully applying behavioral economics principles to build habit formation and improve long-term adherence outcomes
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